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PERONI X SCUDERIA FERRARI // THE HOLO SHOW
The HOLO-SHOW
for Peroni Nastro Azzurro & Scuderia Ferrari
PERONI X SCUDERIA FERRARI
BRAND ACTIVATIONS
#PrStunts #Interactive #CreativeInstallations #UnconventionalOOH
To celebrate the union of two iconic Made in Italy brands, Rome hosted The Holo Show. From the Palazzo dei Congressi, a giant 3D hologram of the Tifosi Nastro Azzurro 0.0% bottle was projected, illuminating the Roman sky at night. This breathtaking display, executed in collaboration with Caffeina agency, highlighted the innovation and elegance of Italian craftsmanship, creating an unforgettable visual experience.
OTHER WORKS
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